Racing Page Brief
Purpose: Provide a central orientation page for live racing, racing coverage, terminology and pathways into current racing activity.
Primary audience: Fans, punters, casual visitors and anyone looking for live racing access.
What this page needs to achieve
- Provide a clear route to live streams and current racing coverage.
- Explain the key things a new or returning user can do from here.
- Connect into racedays, glossary and wagering pathways.
Recommended page sections
- Page intro. Explain the purpose of the Racing section and what users can access here.
- Watch Now block. Prominent module linking into Racing Today or live stream destinations.
- Current racing links. Links to racedays, results, glossaries or relevant utilities if included later.
- Education support. Provide easy links into glossary or simple help content for people who are less familiar with racing.
- Cross-navigation. Route users into What’s On, Feature Racedays and Betting.
Primary calls to action
- Watch Now
- See Feature Racedays
- Browse Glossary
- Find Events
Content and asset requirements
- Approved watch-live destination or embed approach.
- Racing explainer copy.
- Optional utility links and glossary direction.
Notes for management and content team
- This page should be simpler than the homepage and more utility-led.